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ArchivesReport: Apple to Introduce Video iPod at Oct. 12 EventAuthored by Mark Hefflinger on October 5, 2005 - 11:22am.
San Jose, Calif. - Apple has invited reporters to a special event next week in San Jose, Calif. that has many speculating the company plans to introduce a long-rumored version of its iPod that also plays video. "Apple Computer has begun production of a new version of its iPod digital music player that will be capable of playing videos, AppleInsider has learned," according to post on the Apple enthusiast site. "Sources who claim to have seen the new iPod describe it as being similar to Apple's 60 GB iPod photo player, but several millimeters thinner." The reporter's invite, which says only "One more thing…", is a nod to how Apple CEO Steve Jobs usually introduces a new product at the conclusion of a keynote speech.
Comcast, NHL in Exclusive Deal to Stream Live Hockey Games OnlineAuthored by Mark Hefflinger on October 5, 2005 - 11:21am.
Philadelphia - Cable TV provider Comcast announced on Wednesday that it has partnered with the National Hockey League (NHL) to offer the first live streaming of hockey games on the Internet. Comcast's 7.7 million broadband Internet subscribers will have exclusive access to up to two live games daily during the 2005-2006 season, up through the Stanley Cup playoffs. Comcast.net will also offer a 48-hour archive of on-demand games, video clips and highlights. The streaming deal follows the creation of OLN, a Comcast-owned pro hockey cable television network venture with the NHL.
Study: In-Game Advertising Found to be Particularly EffectiveAuthored by Mark Hefflinger on October 5, 2005 - 11:20am.
New York - In-game advertising, where ads are inserted directly into video game environments and appear on virtual city billboards and as product placements, is particularly effective, according to a study from Nielsen Interactive and in-game ad provider Double Fusion. The study, which examined the effectiveness of Double Fusion's in-game ads within developer Metro3D's PC game "London Taxi," found a 60% increase in awareness for a new product. It also found that in-game animated 3D ads achieved twice the recall of static billboards. Nielsen polled gamers and found that 50% agreed that in-game advertising makes a game more realistic, while 21% disagreed; and that 54% of gamers agreed that in-game advertising "catches your attention" (17% disagreed). "The study provides continued evidence that in-game advertising is a medium which brand managers across categories should be exploring, particularly if they want to reach the highly valuable 18-34 year old male audience," said Nielsen Interactive Entertainment managing director Henry Piney. "What we learned is that even for new brands, the impact that in-game advertising can have is significant."
COMTek Launches First City-Wide Powerline Broadband Network in Va.Authored by Mark Hefflinger on October 5, 2005 - 11:19am.
Manassas, Va. - Communication Technologies (COMTek) announced on Wednesday that it has launched the first city-wide deployment of broadband-over-powerline Internet access in the U.S., for the 37,000 residents of D.C. suburb Manassas, Va. The powerline network uses the electricity grid in a city and the wiring in individual homes to provide broadband access through electricity sockets, rather than over phone or cable TV lines. The company said that currently 12,500 households and 2,500 businesses in Manassas are covered by its network, and that it has already signed up 700 customers. "Congress is looking closely at ways to improve broadband access in rural and other non-urban settings and that is why I am so encouraged by the Manassas success with broadband over powerline," said Rep. Frank Wolf (R-Va.). "The City of Manassas and COMTek are to be applauded for their leadership roles in pioneering access in a way that has never been achieved anywhere else in the United States."
Mobile Entertainment Publisher Mforma Raises $30 MillionAuthored by Mark Hefflinger on October 5, 2005 - 11:19am.
San Francisco - Mforma, a publisher and distributor of mobile entertainment content, announced on Wednesday that it has raised $30 million in its third round of venture capital financing. Institutional Venture Partners led the investment round; previous investors Bessemer Venture Partners, Draper Fisher Jurvetson, and General Catalyst Partners also participated. Founded in 2001, San Francisco-based Mforma distributes mobile games and subscription content services through over 100 wireless carriers in 39 countries. Media partners have included Atari, Billboard, Viacom, Universal, Activision, Marvel and Primedia. The funds will be used to develop new product lines and to expand global operations and marketing initiatives.
Nintendo to Offer $53 USB Wi-Fi Connector for DS HandheldAuthored by Mark Hefflinger on October 5, 2005 - 11:17am.
Redmond, Wash. - Nintendo announced on Wednesday that it will ship a Wi-Fi USB connector for its handheld DS video game console in North America on Nov. 14. The $53 connector will allow DS owners who have DSL or cable broadband, but no wireless home network, to connect to the Nintendo Wi-Fi Connection network for free online gameplay. Titles enabled for online play through the DS include "Mario Kart," "Animal Crossing," "Wild World," "Metroid Prime Hunters," and the upcoming "Tony Hawk's American SK8Land." The Wi-Fi USB connector will also go on sale in Europe on Nov. 25.
Music Recommendation Firm MusicStrands Raises First Round FundingAuthored by Mark Hefflinger on October 5, 2005 - 11:17am.
Corvallis, Ore. - MusicStrands, a developer of music recommendation software, recently announced that it has raised an undisclosed amount in its first round of venture capital financing. The Spanish firm Debaeque Venture Capital told VentureWire that it contributed $1.25 million to the round. Oregon-based MusicStrands' technology uses statistical machine learning, collaborative filtering, complex network-based analysis, and artificial intelligence technologies to provide users with music recommendations through the Internet, mobile phones and digital TV services. The company said the funds will provide initial resources to accelerate its expansion in the digital music market.
NewsGator Acquires Mac RSS News Feed Aggregator NetNewsWireAuthored by Mark Hefflinger on October 5, 2005 - 11:09am.
Denver, Colo. - NewsGator Technologies, a provider of RSS-based online news aggregation software, announced that it has acquired Seattle-based NetNewsWire, a provider of similar software for Mac users. Financial terms of the deal were not disclosed. Denver-based NewsGator's platform lets users subscribe to and organize news feeds from various sources, and read news content on the Web, via e-mail, and on mobile phones and televisions. "Many of our online customers who are Mac users have asked if we had plans to extend our product platform to the Mac desktop," said NewsGator founder and CTO Greg Reinacker. "NetNewsWire is the dominant RSS application for the Mac OS, and was an obvious choice for us."
LG, Seagate Develop Plasma TV With Built-in Digital Video RecorderAuthored by Mark Hefflinger on October 5, 2005 - 11:07am.
Scotts Valley, Calif. - Hard disk drive manufacturer Seagate Technology announced on Wednesday that it has partnered with Korean consumer electronics firm LG Electronics on a high-definition plasma TV with a built-in, high-definition digital video recorder. The 50- and 60-inch televisions will come with a Seagate 160GB hard drive digital video recorder, capable of storing 14 hours of HD programming or 62 hours of standard-definition content.
Microsoft, adidas Form Alliance to Promote XboxAuthored by Mark Hefflinger on October 5, 2005 - 11:04am.
Amsterdam - Microsoft has announced a long-term strategic alliance with adidas, which will include promotion of its forthcoming Xbox 360 console. Under the deal, adidas will place Xbox 360 kiosks in its retail locations worldwide, and at adidas local grassroots soccer events leading up to the FIFA 2006 World Cup. Microsoft will install as yet undisclosed adidas content on the Xbox 360, and join adidas in sponsoring "MTV Goal - Germany 2006," a TV program that will follow 10 soccer players preparing for the World Cup, and the shoemaker's "Goal: The Movie." "The alliance between adidas and Xbox reflects the fact that sports, lifestyle and video games are inextricably linked," said Peter Moore, corporate vice president of worldwide marketing and publishing for Xbox.
Verizon FiOS TV Signs Carriage Agreement with MTV NetworksAuthored by Mark Hefflinger on October 5, 2005 - 10:59am.
New York - Verizon said on Wednesday that it has signed a carriage agreement to offer Viacom's MTV, Nickelodeon, Comedy Central, BET, Logo and other channels on its broadband FiOS digital TV service. Verizon will also offer MTV Networks video-on-demand content on the FiOS free-on-demand platform, and broadband content from MTV Overdrive and TurboNick. Verizon said it hopes to offer its recently-launched FiOS TV service to 3 million homes by the end of the year.
Romance Novel Publisher Harlequin Signs E-Book Distribution DealsAuthored by Mark Hefflinger on October 5, 2005 - 10:53am.
Toronto - Romance novel publisher Harlequin Enterprises on Wednesday announced agreements with three e-book distributors, which will sell e-book editions of its works in North America. Toronto-based Harlequin said Lightning Source, Motricity's eReader.com and OverDrive will make Harlequin titles like "50 Harbor Street," currently on the New York Times bestseller list, available in a variety of e-book formats.
Spoken Word Audio Firm MediaBay Launches MediaBayAuthored by Mark Hefflinger on October 5, 2005 - 10:52am.
Cedar Knolls, N.J. - MediaBay, a distributor of spoken word audio content, on Wednesday launched SoundsGood.com, a consumer shopping site featuring its library of audio books, classic radio shows, theater performances, and audio editions of newspapers, magazines, lectures and other spoken word content. The site offers a subscription option that charges $19.95 per month for two downloads, which includes the ability to download them to portable MP3 players.
tags: MediaBay | Spoken Word Audio Firm |
Blinkx Signs MIVA to Bring Contextual Ads to Web Video IndexAuthored by Mark Hefflinger on October 5, 2005 - 10:48am.
San Francisco - Blinkx, a provider of a searchable index of Web video, announced on Wednesday that it has signed an agreement with MIVA that will bring contextually targeted advertising to its users. The MIVA-powered Blinkx Smart Ads Platform will offer advertisers the opportunity to deliver ads which are targeted to users based on their location, and the specific topic of whatever video content they are viewing through Blinkx.
Game Trust Promotion Offers "Near Space" Flight on Russian MIGAuthored by Mark Hefflinger on October 5, 2005 - 10:45am.
New York - Game Trust, a provider of online casual game community and transaction technologies, on Wednesday launched a promotion to sign up online publishers to its service, offering the chance to fly "to the edge of space" aboard a Russian MIG 25 aircraft. Publishers who sign up during the "LaunchNow Race to Space" promotion, and agree to offer a dozen of GameTrust's online games on their sites, will be entered into the contest, which includes a three-night stay in a Moscow luxury hotel.
TiVo to Give Away Free Set-tops at Mock "VCR Funeral" at Digital LifeAuthored by Mark Hefflinger on October 5, 2005 - 10:43am.
New York - TiVo announced on Wednesday that it will give away hundreds of TiVo set-tops to consumers attending Ziff Davis Media's Digital Life convention in New York next week. In a mock funeral commemorating the "Passing of the VCR," the company will give a free TiVo box to attendees who present a VHS tape for placement into a commemorative casket inside the Javits Center.
CBS SportsLine.com to Offer StubHub Ticket MarketplaceAuthored by Mark Hefflinger on October 5, 2005 - 10:41am.
San Francisco - StubHub, an online secondary marketplace for tickets to various events, announced on Wednesday that it has partnered with CBS SportsLine.com to offer its ticket marketplace on the sports portal. San Francisco-based StubHub's partners also include AOL, Knight Ridder and several NFL, NBA and NHL teams.
H2O Audio Introduces Waterproof MP3 Player CaseAuthored by Mark Hefflinger on October 5, 2005 - 10:38am.
San Diego - H2O Audio, a maker of waterproof cases and headphones for portable music players, on Wednesday introduced its DV-i700 "deep dive" MP3 player housing. The $199 case offers protection for an iPod or other device up to 300 feet below the surface.
Eidos to Release "Lara Croft Tomb Raider: Legend" for Xbox 360Authored by Mark Hefflinger on October 5, 2005 - 10:36am.
Amsterdam - U.K.-based video game publisher Eidos Interactive announced on Wednesday that it plans to publish "Lara Croft Tomb Raider: Legend" for the Xbox 360. The sequel in the multi-million unit-selling franchise, which has also spawned several movie spin-offs, is being developed by Crystal Dynamics for release in the spring of 2006.
Buena Vista Games Ships "Finding Nemo: Learning With Nemo"Authored by Mark Hefflinger on October 5, 2005 - 9:56am.
Burbank, Calif. - Disney's Buena Vista Games on Wednesday shipped its "Finding Nemo: Learning With Nemo" PC learning game to retailers. The title is rated "EC" (Early Childhood) and was developed by Canada-based InLight Entertainment and is being published by Disney Interactive.
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