Rohit BhargavaAnalysis: Jay Leno And The End Of The Mass Broadcasting EraAuthored by Rohit Bhargava on September 14, 2009 - 11:01am.
Buzz Watch: 10 Basic Rules Of Twitter (And How To Avoid Being A Twanker)Authored by Rohit Bhargava on August 14, 2009 - 11:07am.
Twanker - An egocentric individual, celebrity or organization who uses Twitter only for one-way broadcasting about their own greatness.Twidiot - An individual or organization that uses Twitter only to talk about insignificant things no one cares about, like what they had for breakfast or their latest press release. Analysis: 10 Stunning (And Useful) Stats About TwitterAuthored by Rohit Bhargava on July 9, 2009 - 10:12am.
Untangling Your Brand: 4 Marketing Lessons From LostAuthored by Rohit Bhargava on May 14, 2009 - 12:01pm.
How To Blog, Party, Learn, Promote & Network Like A Rockstar At SXSW 2009Authored by Rohit Bhargava on March 13, 2009 - 11:28am.
As I write this, I'm on the
plane headed to South By Southwest (SXSW) in Austin for my third year.
One big question newbies and veterans of the show are likely thinking
about is how to get the most out of their experience given the flood of
events, people, conversations and opportunities that the show will
have. I did a quick Twitter search for "#sxsw" yesterday afternoon and
it had 100 new conversations using the keyword over just 60 seconds.
Equated to meteorological terms, SXSW isn't a flood or a tornado - it's
an ELE (Extinction Level Event).
Analysis: 7 Lessons Entrepreneurs Can Learn From Twitter's SuccessAuthored by Rohit Bhargava on February 19, 2009 - 9:23am.
By any measure, the growth
and popularity of Twitter has been phenomenal. To say that Twitter has
hit mainstream isn't really the right metric to use. It's more powerful
to note that for a large group of Twitter enthusiasts, to spend even a
day without using it would be as bad (or perhaps even worse) than not
having email. It has become just that necessary. How did the site get
to this point? And what are the lessons that any entrepreneur might be
able to learn from how it got there? Here are a few thoughts on the
real secrets behind Twitter's success:
Analysis: A Compilation of 2009 Social Media Predictions Worth ReadingAuthored by Rohit Bhargava on December 15, 2008 - 11:49am.
It started with a simple email from Peter. An invitation to
contribute some thoughts to a collaborative blog post talking about the
future. It's a good topic on this 15th day of the last month of the
year, a mere two weeks until we welcome 2009. Which may explain why
when Peter Kim from Forrester Research sent his email, 13 other highly
popular bloggers and (dare I say) social media "personalities" took him
up on his offer and each contributed a some thoughts to a single
collaborative post.
How Flip Video Is Using Personalization To Stand OutAuthored by Rohit Bhargava on December 3, 2008 - 7:44am.
Analysis: Is Social Media Becoming The New MBA?Authored by Rohit Bhargava on November 7, 2008 - 8:21am.
Analysis: How Obama's Brand Helped Him To Win The ElectionAuthored by Rohit Bhargava on November 4, 2008 - 6:39pm.
Buzz Watch: Ariana Huffington Shares 4 Secrets Of Creating A Successful BlogAuthored by Rohit Bhargava on October 23, 2008 - 6:45am.
Analysis: Dancing With The Stars - Personality Marketing In Disguise?Authored by Rohit Bhargava on September 25, 2008 - 7:37am.
I am not what you would call a fan of reality television. In fact, I have previously said
that I can literally feel myself getting dumber every moment that I am
around a reality TV show that happens to be on. So you can imagine my
chagrin at being forced to watch part of Dancing with the Stars
last night because one of my wife's favourite actors was on (no, not Kim Kardashian - but you can't blame me for using her bio shot among all
the participants).
Buzz Watch: An Insider's Guide To Marketing On FlickrAuthored by Rohit Bhargava on August 25, 2008 - 7:37am.
Now
that I am getting back on the grid after three weeks in Asia, I thought
a good follow up post to my time covering the Olympics in Beijing would
be sharing some tips on one site that I ended up very actively using
throughout the Olympics: Flickr. I have had a Flickr account for
several years now, but always looked at the examples of Brian Solis and
Josh Hallet (among others) and felt I wasn't quite the super user of
Flickr that I aspired to be. While I'm not as profilic in capturing the
people from all the events I attend as those two, I do consider myself
an enthusiastic amateur photographer and at one point even considered
doing it professionally.
Buzz Watch: Kleenex Premieres Olympic Documentary "Let It Out"Authored by Rohit Bhargava on August 12, 2008 - 7:37am.
Buzz Watch: An Inside Look At Beijing During The OlympicsAuthored by Rohit Bhargava on August 11, 2008 - 7:03am.
Analysis: Is "PGC" The Next Big Opportunity In Online Advertising?Authored by Rohit Bhargava on June 19, 2008 - 7:03am.
Analysis: Why Sprint's New Campaign Wins Only 50% Of Their BattleAuthored by Rohit Bhargava on June 9, 2008 - 6:09am.
Analysis: 5 Great Marketing Blog Lists ... And What You Can Learn From Each OneAuthored by Rohit Bhargava on May 26, 2008 - 5:15pm.
Buzz Watch: Addictomatic Offers The Ultimate Ego SearchAuthored by Rohit Bhargava on May 16, 2008 - 8:23am.
Analysis: The 3 Philosophies of Word of Mouth MarketingAuthored by Rohit Bhargava on May 13, 2008 - 6:58am.
tags: Video | Marketing | Advertising | TV | Yahoo | BzzAgent | WOM | Word of Mouth Marketing Association | Repnation |
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