DMW Daily, August 22, 2007

 Top Stories
Mountain View, Calif. - Google on Wednesday launched a new in-video advertising format on its juggernaut YouTube video-sharing site. [more..]
Washington - SoundExchange, the entity set up by the record labels to collect and distribute digital music royalties, announced on Wednesday that it has offered small webcasters a discounted rate through 2010, under essentially the same terms set out in the Small Webcaster Settlement Act. [more..]
Annandale, Va. - A teenager arrested last month for capturing 20 seconds of the film "Transformers" in a movie theater has pleaded guilty to violating a state law against camcording movies, according to reports. [more..]
New York - The market for in-game advertising on Internet-connected titles for game consoles is expected to grow from $80 million in 2007 to $852 million by 2011, according to a report from market research firm ABI Research. [more..]
Dothan, Ala. - Movie Gallery, the financially struggling firm that is the nation's second-largest movie rental chain behind Blockbuster, announced on Wednesday that it has received two notices from the Nasdaq that its shares are in danger of being delisted from the exchange. [more..]
New York - uPlayMe, the developer of a desktop application that automatically connects people through shared tastes in music, movies and other content, announced on Wednesday that it has raised a "multi-million dollar" round of funding, from investors including Warner Music Group, Village Ventures and others. [more..]
San Francisco - AKQA, a San Francisco-based digital advertising firm, has acquired digital marketing firm Searchrev, the Wall Street Journal reported. [more..]
Cambridge, Mass. - Conduit Labs, a developer of online games that marry social networking and virtual worlds, has raised $5.5 million in its first round of financing, from Charles River Ventures and Prism VentureWorks. [more..]
San Francisco - BlueBet, a social wagering website where users bet on various topics using virtual currency, on Wednesday launched a public beta test of its service, and said it has received an undisclosed sum from backers including YouTube co-founder Jawed Karim, Xoom co-founder Kevin Hartz, Flixter co-founder Joe Greenstein and Slide vice president Keith Rabois. [more..]
London - Cellcast, a U.K.-based provider of interactive TV and mobile entertainment content, said that its new Cellcast Asia Holdings venture has raised $5.25 million from new investor Canaan Partners. [more..]
New York - CafeMom, a social network for mothers owned by CMI Marketing -- a company co-founded by actor Andrew Shue -- has raised $5 million in new financing from Highland Capital Partners and Draper Fisher Jurvetson. [more..]
Vienna - Game publisher Koch Media announced on Wednesday that it has acquired Vienna-based developer Games That Matter. [more..]
 Opinion & Analysis
Scott Karp blogs about how YouTube's introduction of a new ad format for online video is reminiscent of Google rolling out AdWords on its massively scaled search site. Except it’s not. [more..]
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Scott Goldberg introduces the world to the underground sensation, The HotOrNot Drinking Game. [more..]
 Briefly Noted
San Francisco - Swedish file-sharing group The Pirate Bay has fostered the re-launch of popular BitTorrent tracker site Suprnova.org, whose owners took the site offline in late 2004 in the face of prosecution by the U.S. RIAA and MPAA trade groups, Wired.com reported. [more..]
Fort Lauderdale, Fla. - CBS SportsLine.com, the online sports service of CBS Interactive, announced on Wednesday a name change to CBSSports.com. [more..]
Beverly Hills, Calif. - The producers of No Good TV, an online celebrity and entertainment news network that lets users connect with celebrities, and claims more than 62 million views on YouTube, said on Wednesday that their format will soon be given a home on late-night television. [more..]
Paris - BlogMusik, a French site that let users stream MP3 files available on the Web for free, and was subsequently shut down in February at the hands of copyright society SACEM, has re-launched as a copyright-compliant site called Deezer. [more..]
Seattle - MyLifeBrand, a new social platform that lets users aggregate and manage profiles on multiple social networks, communities and services on one site, on Wednesday launched a public beta test of its services. [more..]
Ashburn, Va. - BluChipz.com has announced the launch of a beta version of its new online social network for amateur athletes. [more..]
New York - Casual game publisher Oberon Media said on Wednesday that it has signed an agreement with author James Patterson, to develop and publish multi-platform game franchises based on the fiction novelist's best-selling titles and popular characters. [more..]