Nintendo Reports Strong Sales for Game Boy Advance Handheld

Authored by Mark Hefflinger on November 25, 2003 - 7:03am.

Redmond, Wash. -- Nintendo of America said this week that U.S. sales of its Game Boy Advance handheld video game and titles for the device will likely top $1.5 billion this year. Nintendo said it sold over 400,000 units of the device during October; the company expects to sell nearly nine million in 2003, up from the seven million it sold last year. Separately, Redmond, Wash.-based Nintendo of America said it named Reginald Fils-Aime as executive vice president of sales and marketing. Most recently, Fils-Aime was senior vice president of marketing at MTV Networks' VH1.
http://www.nintendo.com