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Interactive Ad Technology Firm Right Media Raises $7.25 Million

Authored by Mark Hefflinger on June 13, 2005 - 9:45am.
Menlo Park, Calif. -- Right Media, a New York-based developer of interactive advertising technology, said on Monday that it has raised a minimum of $7.25 million of venture capital from Redpoint Ventures. Founded two years ago, Right Media earlier this year launched its ad serving and management platform, which supports dynamic pricing. The technology is designed to improve results for advertisers and maximize the value of website ad inventory. This is Right Media's first round of venture capital. The company said that it will use the funds for research and development and to hire marketing and client service professionals.
http://www.redpoint.com/index.htm?action=view&oid=437
http://www.rightmedia.com
tags: VC | Interactive | Right Media |



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