U.K.-Based Mobile Games Firm Player X Raises $7 Million

Authored by Mark Hefflinger on October 4, 2005 - 2:58am.

London - Player X, a U.K.-based mobile games publisher and distributor, announced that it has raised $7 million in first round venture capital financing. Venture capital firm Arts Alliance and sports rights company Bullion International led the round. Player X said it would use the funds to build its mobile games publishing business and move into other mobile entertainment areas. The company is also expanding its global reach by opening a number of new regional hubs, like the office opened in Beijing in July 2005. Separately, the company also announced that it has strengthened its board of directors by appointing Sega veteran Nick Alexander as chairman and Fox Kids Europe founder Ynon Kreiz as a non-executive board member.
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