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XM Launches Canadian Radio Service; Signs Deal With Derek Jeter

Authored by Mark Hefflinger on November 22, 2005 - 11:10am.
Toronto - XM Satellite Radio, a subscription radio service with 5 million subscribers, announced on Tuesday the launch of its radio service in Canada. XM Canada said that more than 4,500 Canadians pre-registered for XM over the past month, adding that XM receivers will go on sale next week from Canadian retailers including A&B Sound, Best Buy, Canadian Tire, Dumoulin/Audiotronic, Future Shop, London Drugs, Sears Canada, The Source by Circuit City, and Visions Electronics. Separately, Washington-based XM said it has signed New York Yankees shortstop Derek Jeter to appear on XM and promote XM's MLB programming. Jeter will make regular guest appearances on XM's 24-hour MLB news and talk channel; XM will also promote Jeter's non-profit Turn 2 Foundation for kids.
http://biz.yahoo.com/prnews/051122/to138.html?.v=17
http://biz.yahoo.com/prnews/051121/dcm053.html?.v=28
http://www.xmradio.ca
http://www.xmradio.com

tags: Deals | Radio | Canada | XM | Derek Jeter |



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