Emmis Radio Stations to Use dMarc Automatic Ad Insertion
Newport Beach, Calif. - Emmis Communications, the nation's ninth-largest radio station owner, announced on Wednesday that it will use recent Google acquisition dMarc Broadcasting's service to automatically insert paid commercials into open and unsold ad slots in its programming. The digital RevenueSuite service will be used at all Emmis stations, including New York's Hot-97, L.A.'s Power-106 and Chicago's Q101.
http://www.emmis.com
http://www.dmarc.net
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