Personalization Software Developer ChoiceStream Raises $13.1 Million
Cambridge, Mass. - ChoiceStream, a provider of personalization software for online entertainment services, online retailers, TV and mobile providers, has raised $13.1 million in its second round of venture capital, led by Sutter Hill Ventures. Other investors in the deal include General Catalyst Partners and Sage Hill Partners. Launched in 2000, ChoiceStream offers technology that allows businesses to deliver relevant content to consumers online, on TV and on mobile devices. The company's customers include AOL, Yahoo!, Starz Vongo, Akimbo and Movielink. http://www.choicestream.com/news
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