ComScore Service to Enable Online Search Campaign Comparisons

Authored by Mark Hefflinger on July 28, 2006 - 12:38pm.
Reston, Va. - ComScore Media Metrix, a provider of digital media measurement services, said that it has launched a new service enabling agencies, publishers and online marketers to compare the effectiveness of their online search campaigns to campaigns run by competitors. The company's Competitive Search Marketing Reports are part of its qSearch line of products.

http://www.comscore.com/press/release.asp?press=953



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