Gather.com to Create Online Social Network for Retailer Borders

Authored by Mark Hefflinger on January 10, 2007 - 1:42pm.

Ann Arbor, Mich. - U.S. retailer Borders announced on Wednesday that it has partnered with online social network Gather.com, to create an online community to host author chats, interviews, and in-store event information. The Borders.Gather.com site will also post user-supplied content like articles, blogs and chats, and offer users who contribute to the site Gather Points that can be redeemed for Borders merchandise.

 

Related Links:
http://tinyurl.com/ykhh5o
http://borders.gather.com

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