MTV, Verizon Wireless Team on Multi-Platform Live Music Series

Authored by Mark Hefflinger on January 24, 2007 - 1:40pm.

New York - Viacom's MTV Networks announced on Wednesday that it partnered with Verizon Wireless on a new monthly live music series, to be filmed in front of a live audience at the Hard Rock Café in Times Square and distributed on-air, online and to mobile phones. "MTV Live" will be available to Verizon subscribers through the MTV Mobile channel on V CAST. Video of the performances shot using cell phones will also be integrated into the coverage. Artists booked for the series include Fall Out Boy, Nas, Akon and Gym Class Heroes.

 

Related Links:
http://biz.yahoo.com/prnews/070123/nytu136.html?.v=85
http://getitnow.vzwshop.com/vcast.home.do
http://www.mtvlive.mtv.com

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