Los Angeles - The Los Angeles Times Media Group on Thursday announced the launch of My LATimes, a free, customizable RSS news feed service. My LATimes will allow readers to subscribe to a personalized feed of stories of their choosing from The Times, as well as from "a select group of online news sites recommended by Times editors -- a key differentiator from other customizable news aggregators," the company said. In connection with the launch, the company has added links that allow users to subscribe to My LATimes from every article page on its website.

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http://my.latimes.com