New York - Jeff Zucker, the newly named CEO of NBC Universal, used his first day on the job to criticize Google's YouTube video-sharing site for failing to install filters to block copyrighted content, FT.com reported.

Zucker said the site has already been seen to be able to effectively filter pornography and hate speech.

"YouTube needs to prove that it will implement its filtering technology across its online platform. It's proven it can do it when it wants to," Zucker told FT.com.

"They have the capability. The question is whether they have the will."

The criticism comes days after rival media conglomerate Viacom demanded that YouTube remove 100,000 of its copyrights clips.

"Filtering tools promised repeatedly by YouTube and Google have not been put in place, and they continue to host and stream vast amounts of unauthorized video," Viacom said in a statement.

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