New CBS Mobile Unit Launches Three Mobile Websites

Authored by Mark Hefflinger on February 8, 2007 - 10:30am.

Los Angeles - CBS Corporation, which yesterday announced the formation of a new wireless division, CBS Mobile, on Thursday launched three new mobile websites, including a mobile store that will sell games, video and ringtones.

The CBS Mobile Store will offer wallpapers featuring stills from CBS reality shows, made available within hours of broadcast; daily mobile video highlights from David Letterman called "Dave TV"; games, ringtones and other content.

CBS said the mobile store will be powered and run by Mountain View, Calif.-based VeriSign.

The company also launched two ad-supported WAP mobile sites, for its sports and news content. The mobile sports site will include real-time scores and the ability to control fantasy sports teams.

CBS said it partnered with Seattle-based Volantis to build the WAP sites for all of its properties.

 

Related Links:

http://biz.yahoo.com/bw/070208/20070208005762.html?.v=1

http://www.cbsmobile.com

http://wap.cbssportsline.com

http://wap.cbsnews.com

http://www.volantis.com

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