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Product Manager, Community – Blockbuster – Dallas, TX

Authored by dmw on February 14, 2007 - 5:18am.
BLOCKBUSTER (NYSE BBI)is looking for a Community Project Manager to support the Online Subscription group and work in our Corporate Office located in Dallas TX. This individual will manage the community product offerings to include business case justification, forecasting, strategic direction and roadmap, and product requirements and prioritization.  Define the product and community vision for the Website by driving and evaluating market opportunities, analyzing key customer needs and trends, and identifying and prioritizing features for community offerings. 

Essential Responsibilities:
  • Manage the community product roadmap, including market segmentation and sizing, market and competitive analysis, and technology trends to achieve product line goals.
  • Develop product requirement definition and feature identification for future community products, including documentation of prioritized feature sets for upcoming web services. Includes educating team on recommendations, guiding discussions to consensus and driving action items.
  • Develop user generated content (UGC) strategy across community products, including user adoption/contribution/retention across community products to encourage ongoing participation.
  • Uncover community trends through benchmarking, networking, and research — including online forums, user feedback, and customer interaction.
  • Document requirements for user experience, including customer use cases.  Understand how users perceive, use, and value our community services — and empower our users through extensions, APIs, etc. for our community web services.
  • Develop an overall movie/video market understanding, including a strong understanding of customer needs, competitive analysis, secondary market research and analysis, and primary market research and industry assessment.
  • Lead brainstorming of creative solutions and problem-solving to balance product deliverables and resources with business needs and market window opportunities.
  • Develop community-based metrics to measure feature effectiveness and user community engagement.
Qualifications

Technical Knowledge/Skills: 
  • Experience with online community development and community applications/platforms; candidate should also have a deep understanding of web culture, customers, and online digital media behavior
  • Experience working in a data-driven environment, ideally with quantitative research experience
General Areas of Knowledge:
  • Superior creative and innovative problem-solving skills
  • Ability to prioritize among competing opportunities, balance consumer needs with business priorities, and articulate the rationale behind decisions
  • Proven ability to lead, to take a stand or advocate a feature, and present market facts and data to back up your position
  • Excellent organizational, statistical, strategic thinking, problem-solving, analytical, written and oral presentation skills
Education / Experience:

Minimum
  • BA or BS degree or equivalent
  • 5+ years of product management or product marketing experience preferably with Internet sites or web-based applications
  • Proven history of bringing new products to established and emerging markets based on unmet customer needs
Ideal
  • MBA
To Apply:
We would like to thank everyone who submits his or her resume for this position. Due to the volume of resumes that we receive, only those candidates selected for interviews will be contacted. BLOCKBUSTER offers a competitive salary with excellent benefits; is an equal opportunity employer and promotes a smoke free & drug free workplace.

To be considered for this opportunity, please apply directly to position on our site, referencing Job Number 070001284, at:
http://www.blockbuster.com/corporate/careers/corporateOpportunities

No agencies please!
classifieds tags: Jobs | Internet | Product Manager | Dallas | Video | Texas | Blockbuster | Online Communities |