Recommendations Provider Aggregate Knowledge Raises $20 Million

Authored by Mark Hefflinger on April 11, 2007 - 12:00pm.

San Mateo, Calif. - Aggregate Knowledge, a provider of personalized recommendations for content publishers and online retailers, announced on Wednesday that it has added $20 million to its second round of venture capital financing, from DAG Ventures and Kleiner Perkins Caufield & Byers.

The company's second round -- which also included participation from First Round Capital -- now totals $25 million.

San Mateo, Calif.-based Aggregate Knowledge's services are used by retailers like Overstock.com, to offer product recommendations, and publishers like Washingtonpost.com, to suggest relevant articles based on reader behavior.

The company plans in the fourth quarter to launch its Collective Discovery Network, which will enable recommendations across multiple online sites -- for example, linking content from a retail site to a related news article on another site.

Related Links:
http://tinyurl.com/ysy4zx

http://www.aggregateknowledge.com

Published in DMW Daily, April 11, 2007

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Comments

It's refreshing to see

Submitted by Dead 3.0 (not verified) on April 16, 2007 - 7:02pm.

It's refreshing to see companies like AK with a serious business model (versus built-it-and-they-will-come-and-they-will-click-my-ads). More commentary on my blog at http://foroobar.wordpress.com/2007/04/16/aggregate-knowledge-plans-to-ow...