Google Acquires Web Advertising Firm DoubleClick for $3.1 BillionAuthored by Mark Hefflinger on April 13, 2007 - 2:08pm.
Mountain View, Calif. - Google announced on Friday that it will acquire Internet advertising company DoubleClick for $3.1 billion in cash. The deal, expected to close by the end of 2007, is the largest acquisition in the company's history, coming six months after Google paid $1.65 billion for YouTube.
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