Fairfield, Conn. - SignStorey, a provider of digital media and advertising networks to the grocery industry, announced on Thursday that it has acquired Captive Audience, a New Jersey-based provider of digital signage.

Financial terms of the transaction were not disclosed.

Both Fairfield, Conn.-based SignStorey and Captive Audience install digital displays in grocery stores that deliver advertising, and programming such as entertaining ideas, and health and wellness information.

"The acquisition of Captive Audience adds two more important retailers and up to 250 stores to our national network of 1,400 installed stores," said Tom Green, senior vice president of sales for SignStorey.

The deal adds ShopRite and Big Y stores in the Northeast to SignStorey's grocery store network, which also includes SuperValu, Albertsons, Acme, Shaws and Jewel.

Related Links:

http://tinyurl.com/335h88

http://www.signstorey.com

http://www.captiveaudience.com