Atlanta - Turner Broadcasting announced on Tuesday that it will introduce new features at its GameTap subscription-based broadband games and entertainment site, to include the ability for subscribers to begin playing games on the same day they become available for sale at retail, or purchase them outright directly from GameTap. The first such "day-and-date" title available on GameTap will be Eidos' "Lara Croft Tomb Raider: Anniversary." The service will also launch a rotating selection of free, ad-supported games. GameTap said its subscribers played more than 20 million games in 2006, or more than 54,000 per day.

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