Traditionally a male-dominated industry, casual gaming is viewed as one in which women are as interested in participating, if not more so, as men.  Given social media’s appeal for both men and woman, and the need for sites to differentiate their products, this executive Forum serves as a catalyst for the casual games and social networking industry to come together.

As game developers and publishers look for new territory to expand their reach, social networks look for the stickiness that casual games can provide.  The conference will bring together executives who are only beginning to consider how to assist each other’s businesses. 

On the social media side, Sulake’s Teemu Huuhtanen will join Stardoll’s Matthew Palmer on a panel with Acclaim CEO Howard Marks and Nokia Web/Social Media Integration Manager Karl Long.

Sprint Nextel’s GM of Games Joe Ariganello will tackle the multi-format possibilities of casual games with Microsoft Casual Games’ Studio Manager Chris Early, and Vivendi’s Sierra Online President Ed Zobrist.

Keynoters include Glu Mobile’s SVP of Worldwide Marketing and GM of the Americas, Jill Braff, as well as John Welch, President and CEO of Playfirst.

Plenty of new ideas are sure to come of this two-day event.  The Games+Mobile Forum will tackle the industry’s future, making it a must-attend!  More information can be found at: http://www.lagamesconference.com