Home › DMW Daily › May 18, 2007

Coca-Cola, Apple to Give Away 2 Billion iTunes Downloads in Europe

Authored by Mark Hefflinger on May 18, 2007 - 3:43pm.

Cupertino, Calif. - Coca-Cola and Apple this week announced a European promotion that will give away over 2 billion free song downloads on Apple's iTunes Store. Specially marked Coca-Cola products sold in 17 countries through August will feature codes redeemable for free songs, as well as chances to win iPods and concert tickets.

 

Related Links:
http://www.coke.com/music

Published in DMW Daily, May 18, 2007
tags: Marketing | Music | Apple | iTunes | Coca-Cola |

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