Director of Interactive Product Strategy - Cablevision - Long Island, NYAuthored by dmw on June 11, 2007 - 8:55am.
The Director will drive the growth and monetization of Cablevision’s interactive business by developing product strategies & creating/enhancing interactive venues within iO and Optimum Online that translate into new, high-margin client businesses. He/she will manage strategy development, analysis and related business development to maximize Cablevision’s segment of the advertising and commerce markets. He/she will help develop strategies to identify/evaluate disruptive interactive advertising and commerce product models designed to siphon the media and commerce spend from non-interactive platforms to the interactive sales engines of television and the Internet. The Director will utilize and analyze market data (competitive analysis and, where available, consumer research) to identify trends that will help guide decision-making regarding existing and new product development as well as enhance offerings in order to generate increased revenue in current and new markets.
Specific responsibilities:
QUALFICIATIONS:
Email resume to: execrec@cablevision.com Web Address: www.cablevision.com |
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