Photo-Sharing Site Shutterfly Acquires Customized Children's Book Firm

Authored by Mark Hefflinger on June 27, 2007 - 12:51pm.

Redwood City, Calif. - Photo-sharing site Shutterfly said on Wednesday that it has acquired Make it About Me, a publishing company that produces customized children's books including My Adventure on Sesame Street and My Amazing Alphabet Adventures.

Financial terms of the deal were not disclosed.

Shutterfly said that the acquisition, its first this year, will allow it to offer services in which parents can integrate their children's photos into a book's illustrations and storyline.

The service will allow parents to create personalized and professionally-bound hardcover books featuring their kids.

The company already licenses content and themed characters from Thomas and Friends, Clifford the Big Red Dog and Angelina Ballerina, and now will add Sesame Street to that list.

 

Related Links:
http://ir.shutterfly.com/releasedetail.cfm?ReleaseID=251150   

http://www.shutterfly.com/personalized_childrens_adventure_books

 http://www.makeitaboutme.com



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