NBA $7.4 Billion Broadcast Deal Includes Live Internet, Mobile StreamsAuthored by Mark Hefflinger on June 29, 2007 - 8:03am.
Los Angeles - The National Basketball Association (NBA) this week signed a deal for broadcast rights that for the first time includes online and mobile rights, agreeing to an eight-year, $7.4 billion contract with Walt Disney's ABC and ESPN, and Time Warner's TNT, the Los Angeles Times reported.
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