Report: U.S. In-Game Ad Spending to Pass $2 Billion in 2012Authored by Mark Hefflinger on June 29, 2007 - 7:09am.
Dallas - Spending on advertising within video games in the U.S. is projected to grow from $370 million in 2006 to more than $2 billion in 2012, at a faster rate than other media including TV, radio, print and the Internet, according to a report from market research firm Parks Associates.
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