East Rutherford, N.J. - Microsoft said that its live webcasts of the Live Earth concerts this weekend served up over 10 million streams, marking the most simultaneous viewers for any online concert ever.

The company did not provide an actual viewer count for the event.

"The over 10 million streams MSN has delivered so far today represent a milestone in live Internet broadcasting. We expect to see an even greater number of streams after the concerts are over as people return to watch their favorite performances or enjoy them for the first time if they missed the concerts live," said Joanne Bradford, corporate vice president and chief media officer for MSN.

The on-demand webcasts will remain available for the next several weeks.

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http://biz.yahoo.com/prnews/070707/clsa007.html?.v=16

http://www.liveearth.msn.com