Scripps Networks Buys User-Generated Recipe Site Recipezaar

Authored by Mark Hefflinger on July 19, 2007 - 12:12pm.

Knoxville, Tenn. - Scripps Networks, whose TV holdings include Food Network, HGTV and DIY Network, announced on Thursday that it has acquired Recipezaar, a community site that features more than 230,000 user-generated recipes.

Financial terms of the transaction were not disclosed.

Founded in 1999, Vashon, Wash.-based Recipezaar now receives 2.3 million unique visitors per month to its site, which features solely user-generated recipes that community members can rate.

"By focusing even more on the consumer and the online user experience -- much in the way Recipezaar does -- we believe we can broaden our reach and deepen our relationship with the consumer in these categories as well as other aspects of lifestyle," said John Lansing, president of Scripps Networks.

 

Related Links:
http://tinyurl.com/22psej

http://www.scrippsnetworks.com

http://www.recipezaar.com



Comments

Post new comment

The content of this field is kept private and will not be shown publicly.
Add image
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd><br><p> <b> <i> <img> <hr>
  • Images can be added to this post.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.
Image CAPTCHA
Copy the characters (respecting upper/lower case) from the image.