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Miss Teen USA, Miss South Carolina, & The Power of the Web
/ August 28, 2007 1:23 pm

Miss Teen South Carolina 2007Good chance you’ve been emailed the clip of Miss South Carolina from last weekend’s Miss Teen USA Pageant answering Aimee Teegarden’s question, “Recent polls have shown a fifth of Americans can’t locate the US on a world map.  Why do you think this is?”  The 48-second clip has been viewed almost 5 million times on YouTube alone.  Miss South Carolina confidently responds (literally word for word…click here if you don't believe me), “I personally believe that US Americans are unable to do so because some people out there in our nation don’t have maps and that I believe our education, such as in South Africa and the Iraq, everywhere like such as, and I believe that they should our education over here in the US should help the US, or should help South Africa and should help the Iraq and the Asian countries so we will be able to build up our future.” Uhhhh…what?

But we’re a digital media news site, and I won’t get in to a discussion here about blondes, beauty pageants, certain regions of the US, our education system, or anything of the sort.  The clip does all of that well enough on its own.  Especially when Saved By the Bell’s AC Slater, the luckiest man in the world for having viewed this spectacle from no fewer than 6 inches, can barely contain himself as he moves the proceedings right along, “Thank you very much, South Carolina.”


Worthy of mention is that in the 3 days since the pageant I’ve been emailed the clip by no fewer than seven friends, all of whom are friends of each other.  Even the most remarkably viral clips we’ve seen in the YouTube Era haven’t come close to that.


So finally, after the seventh friend emailed me today, I decided some kind of speed record had been set and required mention.  I declare a Guinness Book of World Records nomination for the fastest clip the internet has ever seen.


But it also highlights something far more valuable to content owners (like the folks at NBC who broadcasted the show): Is it possible you now recognize the benefit of allowing YouTube to show your stuff?  I’d bet if you asked 1,000 random people last Sunday to name 50 things on television that day, maybe ten would know about the pageant.  Now, after Miss South Carolina’s display, the 2008 pageant is must-see television.  Almost 5 million people (and counting) have watched a 48-second clip of the World’s Smartest Teenager with the proud NBC logo at the bottom.  Water cooler chit-chat will be discussing your show all week. 


Just think about that for a minute.


Scott Goldberg


8 Comments

  • She looks even better after the faux pas. She was the only winner on the pageant in everyone’s eyes.

  • An 18-year-old beauty contest entrant has a moment of stage fright and gives a ditzy answer to a question on national TV and this trivial occasion is swarmed with attention.

    Since late January 2007 I’ve had at youtube a video of ex-CIA boss George Tenet telling an outrageous lie and disputing Time magazine in order to cover for an earlier lie he told in August 2001, three weeks before the 9/11 attack. Tenet has recently been criticized again for his flawed performance as CIA director leading up to the attack, but it was only a wrist-slapping. Viewers interested in something other than trivia are invited to see this video. Just click on my link — http://www.youtube.com/watch?v=M27ZbfL-Iwg

  • So she’s only 18. That is not an Excuse. Here she is entering a pageant, she must know that there will be questions asked, and that it is up to her to prepare for whatever those questions may be. Having said that. She is correct to a certain extent, though it did not come across. what i thought she was trying to say is that some American’s are not very together Geographically. And that some Non-Americans are more prepared to answer questions relating to geography, and other things, such our constitution etc, because think about it. foreign people are expected to study these important facts relating to our Country in order to become Citizens. Where some of us, on the other hand don’t really pay that much attention to these matters. So let’s cut her a break, she is one of our own. Besides, i don’t think that it is necessary to let the entire world in on our own short-comings…Kudos to you Miss S. Carolina. We all have our days. You are one of us and we support and accept you explanation..Anonymous..

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  • i dont care what people say that she “had stage fright”. she knew exactly what she was saying, and tried to make it sound smart. i mean come on, “US americans”? that was that all about and how about “the iraq”. i no u want to think she just had a bad moment, but face it, shes just dumb

  • Yes, because all Americans live in the U.S.
    There is no Chile, Argentina, Brazil, Uraguay, Peru, Venezuela… or any of the Central American islands.
    Look at your map, Alli.

  • stating that she no longer believes the children are our future.

    I’m willing to bet, like such as, less than a fifth of U.S. Americans that saw this clip know who actually won this pageant, everywhere like such as.

    However, THIS girl will do Maxim or something, SNL, get spoofed on Family Guy, become a reality TV star, the next Paris Hilton / Nicole Richie, and maybe the spokesperson for MapQuest and make millions if her agent plays it right.

    On the other hand, SMART deserving fat girls at Ivy League universities will have to enter the workforce, making maybe 60 cents to a their fellow man’s dollar.

    Of course, this sequence of events will make less sense than Miss South Carolina’s answer itself… But hey, what can I say? Welcome to America!

  • She may not be the smartest tool in the shed, but she sure is pretty :)

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