Analysis: Led Zeppelin and the iPhone Boost Telefonica's UK Operator O2Authored by Robin Goad on September 19, 2007 - 10:02pm.
First, the concert. Three of the of the top 10 most popular search terms containing 'led zeppelin' last week included 'O2', and the O2 arena’s homepage jumped up the rankings along with Led Zep’s official homepage. The site was the most visited Bands and Artists page in the UK for 5 days last week. The chart below illustrates both sites' share of the Music category.
Robin Goad Robin Goad is Research Director, Hitwise UK. This piece was originally published on Hitwise analyst blog here. Flickr Image By textlad
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