San Francisco - Sugar Publishing, a San Francisco-based online media network for women, said on Wednesday that it will acquire ShopStyle, a social shopping website focused on women's fashion.

Financial terms of the deal were not disclosed.

ShopStyle will continue to operate independently at ShopStyle.com, with Andy Moss, the company's founder and CEO, serving as the unit's general manager.

The site allows women to cross-shop thousands of apparel, shoe and accessory brands from a number of different stores.

Sugar said that it plans to integrate ShpStyle's technology across its network.

In a related move, Sugar Publishing announced plans to change its name to Sugar Inc., to better reflect the company's growing reach.

Related Links:
http://sugarinc.com/657186    

http://www.shopstyle.com