Atlanta - Time Warner's Turner Broadcasting announced on Wednesday that it has signed a one-year deal with Kaneva to build and test virtual world extensions of its entertainment properties.

Using Atlanta-based Kaneva's technology, Turner will create virtual communities within the Kaneva virtual world that offer embedded video players with Turner network content.

"Our exploration with Kaneva of virtual worlds is yet another example of Turner staying at the forefront of consumer technology trends," said Blake Lewin, vice president for TBS Inc.'s new products group.

"Through this opportunity, we hope to leverage the Kaneva platform to explore how users interact with our brands in a virtual world."

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