Warner Music Taps Zazzle for Custom, On-Demand MerchandiseAuthored by Mark Hefflinger on October 31, 2007 - 12:01pm.
Redwood City, Calif. - Zazzle, an on-demand retail platform, announced on Wednesday that it has signed a deal with Warner Music Group (NYSE: WMG), which will allow artists to create Zazzle Galleries offering fans customized products based on their images, photos and artwork. The fans themselves will also be able to create their own customized band merchandise and sell it through their fan sites, MySpace profiles or blogs. Redwood City, Calif.-based Zazzle earlier this week announced a deal to feature its services on MySpace, and also has partnerships with Disney, Lucasfilm, Warner Bros., Neopets and the Library of Congress for custom, on-demand merchandise.
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