Singapore - The market for premium mobile content in the Asia-Pacific region grew 57.4% in 2006, to $5.98 billion, an estimated $4.62 billion of which went to third-party content providers as opposed to be retained by mobile operators, according to a report from Frost & Sullivan.

"We anticipate much of this growth to be driven by factors such as greater 3G coverage and deployment, as well as the declining cost of advanced multimedia handsets," said Frost & Sullivan senior research analyst Jeff Teh.

Mobile entertainment services accounted for 68.5% of total premium content revenues ($4.09 billion), with mobile music and video representing 12.1% ($495 million) of this sum.

The firm predicts that revenue from mobile music and video applications in the region will grow to 21.6% ($3.1 billion) of the total $22.38 billion market by 2012.

Related Links:
http://tinyurl.com/3yc5kw

http://www.mobileandwireless.frost.com