Here’s the next trend to study: Free. This is a video of Chris Anderson discussing his next book. Chris is the editor of Wired and author of The Long Tail. Kudos to whoever at Nokia decided to put this keynote online for the rest of us. And kudos to Core77 for finding it via Nova.

Guy Kawasaki

This piece was originally published on Guy’s blog How to Change the World and is posted on DMW with the author's permission. Guy’s bio can be viewed here.