My 3 Social Media New Year's Resolutions
Today
is the day for new year's resolutions. For most people, this means the
inevitable pledges to get healthy, lose weight, work less and spend
more time with family. Like any good blogger, though, I have several
social media resolutions for the new year. In no particular order,
here are my three big ones:
- Comment more. In the rush of client work and
blogging, the easiest thing to stop doing regularly is reading and
commenting on other posts. Putting out content that people are
interested in is great, but the best way to participate in the
conversation is still frequently commenting on other people's blog
posts. Not just thanking someone for a link, but reading blogs that I
normally wouldn't and extending my community (as well as my mind). I
know that I discover many new blogs through the people who leave
comments on my posts. Other bloggers are just the same.
- Answer the phone less. In order to have time to
comment more, something else needs to give. For me, it will definitely
be the phone. I have caller ID and can recognize calls from family,
colleagues or clients. If the number doesn't show as any of those
three that I recognize, I don't answer. Ever. In the latter half of
2007, I started doing this and it helped to avoid time-sucking calls.
For anyone interested in ever pitching me anything, the worst possible
way to do it would be to call me. Best would be email, and that will
likely continue into 2008. Technically speaking, I realize this is
probably not a social media resolution as much as a general one. If
that bothers you, feel free to call me.
- Make better friends (and be one too). The first
thing I should clarify is that this is not a criticism of online
friends that I have now. The danger is, with all these social networks
and invites flying back and forth, there are people who are now my
"friends" that I don't know very well. My third resolution is to try
harder to get to know them. Though it's tempting to get into a race
where your aim becomes to reach 1000 followers on Twitter or and
equally high number of Facebook friends, it doesn't offer anything more
than a temporary ego boost. I want to be friends with people that I
have some sort of personal connection with, and who feel the same with
me. I should be able to send each one a note to ask for help with
something, and they should feel the same ability to do so with me.
That's what I mean by better friends.
I figure, if I can do those three things then I'll be on my way to a
great 2008. Well ... that and eating better or exercising more often,
of course.
Rohit Bhargava
This piece was originally published on Rohit's blog, Influential Marketing, and is posted on DMW with the author's permission. Rohit's bio can be viewed here.
Image By rhoadeecha
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