Las Vegas - The Open Mobile Video Coalition (OMVC), an alliance of U.S. commercial and public broadcasters aiding the development of mobile digital television, said on Tuesday that it will test two competing technologies in 2008 that use digital broadcast TV spectrum to deliver mobile television signals.

The OMVC and partner SES AMERICOM will test both the MPH (Mobile-Pedestrian-Handheld) standard, developed jointly by LG Electronics and Harris Corporation, and the A-VSB platform, developed by Samsung Electronics and Rohde & Schwarz.

The tests will comprise both additional technical trials, as well as consumer acceptance, behavior and preferences.

Certain broadcasters among the 800 OMVC member stations will provide the transmission infrastructure and local content for the trials in each market, while SES AMERICOM will provide mobile broadcast network platform services, as well as distribute national content.

"Broadcasters are focused on launching mobile digital television services in 2009, and these consumer trials are a critical component of our due diligence to determine the best way to offer mobile television to consumers," said OMVC chairman Brandon Burgess.

Related Links:
http://snipurl.com/1wx5j

http://www.openmobilevideo.com