New York - Video-sharing site Dailymotion, which claims 32.3 million monthly users, on Monday introduced three new video-based ad formats. The Toaster ad comprises a flash-based mini-commercial that is overlaid on the bottom portion of a video, where users can click to launch a player within the player; the Home Theater ad unit wraps around the video player and can click through to a desired URL; and the Companion Logo ad is a clickable 3D logo that appears in the left corner of a video for 10 seconds.

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