60Frames Raises $3.5 Million, Launches Entertainment Site

Authored by Mark Hefflinger on January 16, 2008 - 8:45am.

Los Angeles - 60Frames Entertainment, a producer and syndicator of Web entertainment content that was incubated by United Talent Agency and cable TV ad reseller Spot Runner, on Tuesday introduced launched its first slate of programming. The Los Angeles-based company's first programs include "Cockpit," a comedy series developed by the creators of Internet series "Prom Queen," and "Erik the Librarian Mysteries," which is written and directed by TV writer Brent Forrester ("The Office").

The company has to date raised $3.5 million, from investors including Tudor Investment Corporation and Bob Pittman's Pilot Group.

60Frames has more than a dozen other projects in development, with partners including the Coen brothers, John August and Tom Fontana.

The company also has distribution deals in place with video sites including Bebo, Blip.tv, Break.com, Dailymotion, Heavy.com, iTunes, MySpace, Veoh, Vuze and YouTube, and will begin offering its programs through the TV streaming service Joost next month.

"The idea behind 60Frames was to create a set of financial, creative, marketing and distribution resources that professional artists could use to bring exciting new projects to life in an environment that provides artists meaningful profit participation, ownership, and control of their IP," said 60Frames CEO Brent Weinstein.

*Correction: This story initially stated incorrectly that United Talent Agency and Spot Runner had invested in 60Frames. Those companies merely incubated the venture.