RealNetworks Buys Trymedia from Macrovision for $4 Million

Authored by Mark Hefflinger on February 22, 2008 - 8:12am.

Seattle - RealNetworks (NASD: RNWK) announced on Friday that it has acquired Trymedia Systems, a provider of digital distribution services for casual games, from Macrovision (NASD: MVSN) for $4 million.

Trymedia was acquired by Macrovision, a provider of copy-protection technology, for $34 million back in 2005.

The company's service allows game publishers, portals and other content providers to offer game downloads that consumers can try before they purchase.

Trymedia's 250 partners include AOL, Yahoo, Telstra, IGN and T-Online.

"This acquisition doubles the scale of our syndication business and we are incredibly excited to welcome the Trymedia team," said Harold Zeitz, senior vice president of RealGames.

"Trymedia has been a leader in the digital distribution space, so together we have a full portfolio of syndication services that we can offer partners."