MySpace Series "Quarterlife" Pulls Dismal Ratings in NBC Debut

Authored by Mark Hefflinger on February 28, 2008 - 12:34pm.

Los Angeles - "Quarterlife," an original Web series co-produced by MySpace (NYSE: NWS), pulled in dismal ratings in its debut as an hour-long TV series on NBC (NYSE: GE), according to The Hollywood Reporter, marking the network's "worst time-period performance in the 10 p.m. hour in at least 17 years." The show averaged a 1.3 rating and 4 share among viewers ages 18 to 49, and just 3.1 million viewers. "The Web site traffic went up a huge amount and we continue to try new things and new models," NBC co-chair Ben Silverman told THR. "It's very inexpensive but we hoped for higher ratings." THR reports that the series will continue its six-episode run on NBC before moving to NBC Universal's Bravo cable network.

 

Related Links:
http://snipurl.com/20ml9 (Hollywood Reporter)

http://quarterlife.com



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