San Mateo, Calif. - Jivox, the provider of a self-service online video ad platform for local businesses, announced on Monday that it has raised $2.7 million in a round of seed financing, led by Opus Capital.

Individual investors also participated, including Jivox founder Diaz Nesamoney.

Founded in 2007, San Mateo, Calif.-based Jivox offers a self-service video ad creation tool, targeting technology, and a network of publisher partners.

The company will use the funds for further product development, and to expand its sales and marketing efforts.

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http://www.jivox.com