AOL Names Advertising.com Head New President of Platform-AAuthored by Mark Hefflinger on March 11, 2008 - 12:52pm.
Dulles, Va. - AOL (NYSE: TWX) has named Lynda Clarizio, who four years ago helped lead the company's $435 million acquisition of Advertising.com, as the new president of its Platform-A advertising arm. Clarizio has been serving as the president of Advertising.com, a key component of New York-based Platform-A. Now, she replaces Curt Viebranz, the former CEO of Tacoda, who became Platform-A's first president when the organization was announced last fall. AOL created Platform-A late last year by combining its various digital advertising companies, including Advertising.com, Tacoda, Third Screen Media, Lightningcast and AdTech.
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