Analysis: Facebook Traffic Back to Christmas Peak in the U.K.

Authored by Robin Goad on March 25, 2008 - 6:10am.

Following on from last week's post, Is Facebook on the decline in the UK?, I thought that this chart might be of interest. Facebook's market share of UK Internet visits last week (w/e 22 March 2008) was equal to its previous record high of 2.16% during the Christmas week (w/e 29 December 2007).

Facebook market share of UK Internet visits 2007 2008 march highest ever  chart.png

The Easter holidays obviously played a role, so it will be interesting to see how this figure changes over the next couple of months.

Robin Goad

Robin Goad is Research Director, Hitwise UK. This piece was originally published on Hitwise analyst blog here.

 

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