San Francisco - Sonific, a provider of licensed music
widgets and free music applications for social media, said on Tuesday that it
will take its service offline "as a consequence of the unworkable music
licensing situation and the resulting lack of solid revenue modeling,"
co-founder and CEO Gerd Leonhard wrote in a note on Sonific.com. The company had
attracted 80,000 users to its service and amassed a library of over 200,000
licensed songs.
However, Leonhard said that acquiring major label music for the
service would have required the company to pay "very large cash
advances" and even provide equity in exchange for licenses.
Otherwise, the
company could choose to either move forward either without "hit
content," upsetting users, or just add songs without licensing them --
drawing many users, and making the company an acquisition target for someone
with deep pockets who could pay any resulting copyright lawsuit damages.
"We
neither want to engage in so-called copyright infringement nor do we have
millions of dollars available to buy our way in when it is abundantly clear
that doing business under the existing rules of the major labels will simply
amount to economic suicide," Leonhard wrote.
Sonific said it is open to
talking to any interested party that may have use for its user base, content
relationships, technologies or distribution network.
Related Links:
http://sonific.com/home/offline
http://gerdleonhard.typepad.com/songspotting
Comments
Just think of the money being left on the table.
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