Report: Global Video Game Sales to Reach $68.3 Billion in 2012

Authored by Mark Hefflinger on June 18, 2008 - 9:43am.

Los Angeles - Global video game industry sales are expected to increase at a compound annual growth rate of 10.3% and reach $68.3 billion in 2012, up from $41.9 billion last year, according to data PricewaterhouseCoopers' Global Entertainment and Media Outlook excerpted by The Hollywood Reporter.

In the U.S., game industry revenue is projected to rise at a bit more modest rate of 7.9% annually, to $17.7 billion in 2012 from $12.1 billion last year.

Globally, console game sales are expected to reach $34.7 billion in 2012, growing at a 6.9% compound annual growth rate. Online games sales will rise at a 16.9% growth rate, from $6.6 billion to $14.4 billion in 2012, while mobile games will experience a 19% growth rate, from $5.6 billion to $13.5 billion in four years.

The market for in-game advertising will also experience significant growth, rising at a 16.7% rate from $1 billion in 2007 to $2.3 billion in 2012.

PC games is the only sector expected to see a sales drop, falling from $3.8 billion in 2007 to $3.6 billion in 2012.

(Disclosure: PricewaterhouseCoopers is a sponsor of Digital Media Wire.)


Related Links:
http://snipurl.com/2knbi (Hollywood Reporter)

http://www.pwc.com/outlook

tags: Games | Mobile | Reports | Retail | PwC | Research |


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