Home › DMW Daily › June 23, 2008

Nokia Acquires Location-based Mobile Social Network Plazes

Authored by Mark Hefflinger on June 23, 2008 - 4:01am.

Espoo, Finland - Wireless giant Nokia (NYSE: NOK) announced on Monday that it has acquired Plazes, the provider of a location-based mobile social networking service.

Financial terms of the deal, which is expected to close in the third quarter, were not disclosed.

Launched in December 2005, Switzerland-based Plazes allows users to update their location through their laptop or mobile phone, plan events, and review their own and others' activities.

"This acquisition helps Nokia to accelerate its vision of bringing people and places closer together, in line with our broader services strategy," said Niklas Savander, Nokia's head of services and software.

"In addition to the key assets, through this acquisition Nokia will bring on a visionary team with an advanced understanding of social-activity services, as well as the technical ability to further develop this area."

 

Related Links:
http://biz.yahoo.com/prnews/080623/ukm004.html?.v=101

http://www.nokia.com

http://www.plazes.com

Published in DMW Daily, June 23, 2008
tags: Deals | Mobile | Social Networking | Acquisitions | Nokia | Plazes |



Comments

Is it the time for LBS? Are we sure of it?

Submitted by Elibom (not verified) on June 23, 2008 - 6:44am.
It is quite interesting to see that mobile LBS start the acceleration right after the iphone debut, even though it was widely discussed long time ago. Is this the real time for LBS? or just another ... anyway, let me share a good mobile LBS tutorial. http://to.swang.googlepages.com/lbs

I couldn't agree more with you on this !

Submitted by IPhonehome (not verified) on June 23, 2008 - 7:33am.
I couldn't agree more with you on this I think the LBS Marketing is just coming into it's own with upcoming release of the iphone 3g AKA its got gps ! I think your going to see more sites LBS based such as this one http://www.iphonefindme.com they seem to be on the break out poised to launch on the Iphone

Moving forward with Social Networking

Submitted by Orange County Web Designer (not verified) on June 23, 2008 - 9:26am.
This is interesting... I wonder what this is going to do for mobile social networking... with the money Nokia has behind it, great things can happen with this technology and I hope to see it explode!

LBS == Mobile Navigation ++ ?

Submitted by Elibom (not verified) on June 24, 2008 - 5:40am.
One example here. The US VZW also provides lots of mobile location-based services. One of them is called navigation services. it is about $5+ per month. However, as you know, the GPS service itself is free to public and a GPS receiver is as low as $200 with a pretty decent screen and airtime charge. (More decent than a mobile phone.) It is really difficult for me to choose the VZW navigation service instead of buying a GPS receiver. On the other hand, the VZW GPS is a A-GPS/AFLT based hybrid solution under the tight control of the operator. If you travel out of the VZW network coverage, you will be out of luck. However, with a standalone GPS receiver, you have no problem http://mobilelocationservices.blogspot.com/

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