New York - PopTok, a service that lets people inject movie, TV and music clips into IM and e-mail conversations, on Monday announced a private beta launch of its application, and seed funding from Jerusalem Venture Partners and GTI Group.

New York-based PopTok has secured licenses to distribute clips from CBS, Lionsgate, Paramount Pictures, Universal Pictures and Warner Bros.

Once installed, the company's application allows users to drag and drop video clips directly into e-mail and AIM, Yahoo Messenger and Windows Live Messenger conversations.

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http://www.poptok.com