Warner Bros. Backs Web Series for "Dark Knight" Promotion

Authored by Mark Hefflinger on July 7, 2008 - 12:33pm.

New York - To promote its upcoming Batman sequel "Dark Knight," Warner Bros. has sponsored the production of a Web series based in a comic book store, Silicon Alley Insider reported. Warner reportedly ponied up $36,000 for the first five episodes of "Kyle Piccolo: Comic Shop Therapist" in the hopes of drawing comic book devotee viewers, who will see "Dark Knight" trailers at the beginning and end of each installment.

 

Related Links:
http://snipurl.com/2uktm (Silicon Alley Insider)

http://www.kylepiccolo.com

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