Virtual Greats to Sell Branded Virtual Items for Elvis, Snoop DoggAuthored by Mark Hefflinger on July 14, 2008 - 12:25pm.
San Francisco - Millions of Us, an agency specializing in virtual worlds and large online communities, announced on Monday the launch of Virtual Greats, a new company that aims to take advantage of the growing market for virtual goods. The Los Angeles-based company has already acquired the distribution rights for virtual goods associated with celebrities including Elvis Presley, Justin Timberlake, Tila Tequila, Snoop Dogg, Paris Hilton, Raven Symone and Marvel's The Incredible Hulk and She-Hulk. The company says it will sell likenesses, catchphrases, animations, clothing lines and other virtual merchandise across more than 60 different online platforms.
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